U.S. HISPANIC

Comcast with special live webcast of Latin GRAMMYs’ green carpet

Maribel Ramos-Weiner | 10 de noviembre de 2011

Xfinity TV’s Latin GRAMMY green carpet coverage will be hosted by Latin music lover Pico

Comcast announced an exclusive collaboration with The Latin Recording Academy to offer a special live webcast and event coverage, from the green carpet, of the 12th Annual Latin GRAMMY Awards on November 10 from the Mandalay Bay Events Center in Las Vegas.For the first time, consumers will be able to get even closer to the action in real-time by directing any of the six camera views strategically placed throughout the green carpet allowing them to view or follow their favorite artists live at the Latin GRAMMYs. Kicking-off at 3:30pm on Thursday, Nov. 10, the exclusive free webcast will be available live to consumers on Xfinity.com/LatinGRAMMYs and will also be available for replay the day following the show through November 20th.“We’re always in search of new ways to deliver the best content to the Hispanic community. This is one more example of the variety of programming options and new ways to personalize content our Hispanic customers have come to expect from us,” said Marcien Jenckes, SVP and general manager of Video Services at Comcast. Xfinity TV’s Latin GRAMMY green carpet coverage will be hosted by Latin music lover Pico, host of mun2’s hit two-hour music countdown show 18 & Over Live.

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